The Influence of Sales Skills on Personal Selling Performance in the Case of Bottled Water Industries in Dire Dawa City

Authors

  • Samuel Tasew Department of marketing Management, College of Business and Economics, Dire Dawa University, P.O. Box: 1362, Dire Dawa, Ethiopia

DOI:

https://doi.org/10.20372/hjsdbe.v3i2.219

Keywords:

Bottled water industry, Dire Dawa, multiple regression, performance, personal selling, Sales skills

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Published

2024-12-30

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Section

Articles